Store Directory Design

Interio

To re-ignite shopping impulses first sparked browsing the interio catalog at home, we reintroduced the catalog imagery on a large store directory at the entrance, coordinating it with the website design as well. Large department directory panels inside interio’s stores combined playful words and huge images to indicate to shoppers which department was which. We also introduced a more contemporary typefont for in-store signage and catalog design.